Have you always wanted to live under the sea? Channel your inner siren with Joico Vero K-Pak Intensity Semi Permanent Hair Color Mermaid Blue, 4 oz. You can even combine it with the brand’s other hair color products to create your own unique look. You can further customize your dye job by applying the color with vertical, diagonal or horizontal strokes.
Whichever strokes you choose, your hair will appear bright and vibrant thanks to the highly concentrated pigment within the dye. The color lasts up to 20 shampoos, so there is no need to constantly reapply the product. Best of all, you don’t need a developer during the coloring process.
This product even keeps your hair healthy while also giving it a gorgeous color. It features kukui nut oil, which provides added shine and conditioning. The dye also includes the brand’s Quadramine Complex. This protein complex rebuilds the hair from the inside out, so it feels stronger after you dye it.