Part of the Love Aura collection, Joico Vero K-Pak Intensity Semi Permanent Hair Color in True Lav (4 oz) is a beautiful lavender color that will brighten up your style in an instant. While this hair color product will look great on its own, you can use it together with other colors to customize your look. Try out different patterns or mix colors together to make a brand new shade.
This bold color penetrates each strand of your hair quickly to give you long-lasting and vibrant results. You can expect it to last for up to 20 washes or more, depending on your hair’s texture as well as your hair care routine. As it fades, it remains on tone, so you won’t end up with any strange colors in your locks.
If you like to update your color often, you’ll be happy to know that this dye won’t cause damage. It uses Quadramine Complex to reconstruct, repair and strengthen your hair and kukui nut oil to condition, soften and add shine.