If you want healthy hair, you need hair color products that support follicle structure, not undermine it. Joico has the perfect solution with its Vero K-Pak series. This line of hair color is made with Deep-Penetrating Reconstructor technology, which fortifies strands from the inside for smooth, shiny hair that’s soft to the touch.
Other color treatments can fry hair, leaving it broken, frizzy and dull. What’s the use of coloring if your hair is unmanageable afterwards? The Vero K-Pak series means you don’t have to compromise between gorgeous color and Hollywood-worthy texture.
All shades in the series are long-lasting and vibrant, including 9 A Light Ash Blonde. This particular shade is part of the Ash sub-series, which have a cool undertone that’s perfect for refining unwanted RPC when you’re lightning your hair. It’s also inter-mixable with any of the other shades and is a great choice for gray coverage when used with non-Ash tones. Get the hair you’ve always dreamed of with Joico’s color treatments.