For intense red color, you can’t compromise with inferior hair color products. Go with Joico Vero K-Pak Color Xtra Red 7XR for luminous, vibrant red color that lasts up to 20% longer than standard red dyes. It’s not enough to get beautiful hues. You need brilliant color that lasts and holds up to daily rigor. This premium formula is your go-to for intense color that shows that redheads have the most fun after all.
The patented dye bonds with the hair’s natural melanin for color that truly lasts. The proprietary XtraBond Dye technology and QuadraBond Peptide Complex stabilize the color molecules for adhesion to hair for the most intense and vivid red color. The Peptide Complex includes African Manketti Oil to repair, nourish and condition hair to boost color durability.
Mix in a 1 to 1 ratio with either 10 or 20 Volume Veroxide and process from 30 to 45 minutes. Mix with hues from the Vero K-Pak Age Defy or Natural lines to cover hair that is over 25% gray. Wash out the Xtra Red with the Vero K-Pak Color Therapy shampoo. Rinse and towel blot.