Make a statement with Joico Vero K-Pak Intensity Semi Permanent Hair Color in Passion Berry (4 oz). This bold hair color product is part of the Love Aura collection and will transform your hair into vibrant, healthy locks in no time. This beautiful color will last for up to 20 washes and remains on tone as it fades, so you can enjoy a less intense version of the color if you don’t want to touch it up right away.
However, if you do want to redye your hair quickly, that’s no problem, because this product won’t cause damage to your locks. Instead, it uses a combination of Quadramine Complex and kukui nut oil to leave your hair feeling and looking healthier. It reconstructs your locks which makes them stronger while allowing pigment to penetrate more easily. It conditions them to give them a soft texture and shiny finish.
Feel free to be as creative as you like with this dye. You can use it straight from the package as an all-over color or in different patterns. You can also blend it with other colors to create a customized shade.